Looking for gentle, pharmacy-led skincare for dry, sensitive or itchy-feeling skin? Shop E45 at withaid, a UK online pharmacy, for everyday moisturisers and cleansers that fit simple routines at home or on the go. On this brand page you’ll find E45 creams and lotions in multiple sizes, plus wash and shower formats, bath options, scalp care and baby nappy-area protection—so you can choose what suits your skin, lifestyle and preferred texture.
Most shoppers come here to buy the right E45 product quickly: a richer cream for drier areas, a lighter lotion for all-over use, or a gentle wash to pair with moisturising. Use the product-type links to jump straight to the format you need, then explore popular picks and FAQs for choosing between sizes (travel-friendly tubes to larger pump packs). Always check the product label and leaflet for full directions and suitability, especially for children, during pregnancy, or if you’re managing an ongoing skin condition.
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Popular E45 products
Why choose E45
- Multiple formats in one place – creams, lotions, washes, bath options, scalp care and baby nappy care.
- Easy to match to your routine – choose a richer or lighter texture depending on where and when you apply.
- Flexible pack sizes – smaller tubes for travel or bags, larger bottles and pump packs for frequent use.
- Pharmacy-led shopping – clear product information and delivery from a UK online pharmacy.
Quick links: brand needs
FAQs
Which E45 product should I choose for very dry skin?
If your skin feels very dry, many people start with a richer moisturising cream format and apply more often to drier areas. For daytime or larger areas, a lighter lotion can feel easier to spread. Check the label for directions and suitability, and ask a pharmacist if you’re unsure which format to choose.
What’s the difference between E45 cream and E45 lotion?
Creams are typically thicker and can feel richer on the skin, while lotions are usually lighter and absorb more quickly for all-over use. Your best choice depends on how dry your skin feels, where you’ll apply it, and personal texture preference.
Is E45 cream or lotion better for face vs body?
Many people use lotion for larger body areas and a cream for drier patches, but facial suitability can vary by product and skin type. Always check the packaging, avoid the eye area unless a product is intended for that use, and patch test if you’re prone to sensitivity.
Can I use E45 wash or shower cream instead of soap?
E45 cleansing products are designed for gentle washing and can be a good alternative to harsher cleansers for dry or sensitive skin. Follow the label directions and rinse well. If irritation occurs, stop use and seek advice.
Are E45 bath oils or bath milk suitable for everyday bathing?
Some people use bath additives as part of a dry-skin routine. Use only as directed and take care as baths can become slippery. If shopping for a child, double-check any age guidance on the packaging.
Which E45 product is best for an itchy-feeling scalp?
For scalp discomfort linked to dryness, a product like E45 dry scalp shampoo may be appropriate. If symptoms are severe, persistent, or you notice redness, broken skin, pain, or worsening flaking, speak to a pharmacist or GP.
What size should I buy: tube, bottle or pump?
Smaller sizes can be convenient for travel, handbags or trying a new format, while larger bottles and pumps are practical for frequent, all-over use at home. Consider how often you moisturise and where you’ll store the product.
Safety note: Skincare information is for general guidance and does not replace medical advice. Always read the label and any included leaflet before use. If you have severe or worsening symptoms, signs of infection, broken skin, an unexplained rash, or you’re unsure what’s suitable, speak to a pharmacist or your GP for personalised support.
